Job intelligence
Associate Manager, Influencer Marketing
Instacart
Executive opportunity brief
The decision in one screen
A compact evidence-first read of compensation, flexibility, mobility and what still needs verification. No universal quality score is used.
Fast read
Opportunity DNA
The available details do not point to a single standout advantage yet. The clearest issue to weigh is location rules could change the fit.
Current comparable position is around the 11th percentile.
Geographic eligibility is restricted to a country or region.
The listing does not make the minimum education or experience threshold clear enough yet.
Sponsorship and relocation support are not clear from the current listing.
Part of the application route can be assessed, but the full external process may contain additional steps.
At least one recent enabled source can still renew this vacancy.
This fingerprint summarizes what is clear, constrained or still unanswered in the current listing. It is a reading aid, not an overall job score.
Decision evidence check
4 of 5 core facts stated
This checks whether the listing states the facts that commonly change an employment decision. It measures disclosure completeness, not whether the opportunity is good or bad.
Facts already stated
- Compensation
- Work arrangement
- Location eligibility
- Employment type
What to verify next
- Application closing time: Is there a firm application deadline, a rolling review window or no stated closing date?
Unknown information is never converted into a negative score. The questions above exist to prevent missing evidence from being mistaken for a favorable term.
Decision levers
What could make or break the fit?
Reasons to look closer
Nothing stands out strongly enough yet to call a clear advantage. The role may still be attractive for reasons the listing does not spell out.
Trade-offs to weigh
- Location rules could change the fit: Geographic eligibility is restricted to a country or region.
Questions worth asking before you invest more time
- Confirm whether a degree is actually required, preferred, or replaceable with equivalent experience.
- Confirm the actual minimum experience requirement rather than assuming preferred background is mandatory.
- Ask whether visa sponsorship is available before investing significant time in the application.
These questions come from details the listing leaves open. An unanswered point is not treated as a disadvantage.
Opportunity neighborhood
Keep your options open
These live roles sit close enough to this opportunity to make useful comparison points. Look across several employers before deciding what pay, flexibility or access trade-offs you are willing to accept.
Customer Results Manager - Marketing
Tekmetric · USA
Why it is nearby: Same seniority band · Same country · Similar work arrangement
Content Strategist, Contract (US)
PointClickCare · USA
Why it is nearby: Same seniority band · Same country · Similar work arrangement
About 3% lower advertised midpoint
Events Marketing Manager, EMEA
Customer.io · EMEA
Why it is nearby: Same seniority band · Similar work arrangement · Same employment type
About 4% higher advertised midpoint
Senior Marketing Specialist (Africa)
ESS (Environmental and Social Sustainability) · Remote — Worldwide
Why it is nearby: Same seniority band · Similar work arrangement · Same employment type
This neighborhood is drawn from current inventory in the same broad occupation. Similarity is based on explicit listing facts; missing details do not count against a job.
Role market context
How much current choice is visible around this kind of work?
This compares the vacancy with current High Paid Job inventory in the broad Marketing roles family. It describes visible choice and disclosure, not future demand or career quality.
200 most recent current roles sampled for the disclosure measures below.
Distinct employers in the bounded current sample, not an estimate of all employers hiring in the market.
Current sampled roles stating at least four of the five Core Decision Facts.
Requires a numeric amount, explicit ISO currency and supported pay period.
Listings with explicit enough remote, hybrid or on-site evidence to classify.
Missing deadline evidence remains unknown and is not interpreted as an open-ended application window.
Currencies with explicit pay evidence in the sample: USD (32) · EUR (13) · CAD (1) · GBP (1). Raw amounts across different currencies are not compared.
This describes current visible High Paid Job inventory in the same broad occupation family. Percentages use a bounded recent sample and are not a forecast, a complete labor-market census or an employer-quality measure.
Constraint opportunity lab
What changes the size of the current opportunity pool?
Each line applies one stricter evidence-based constraint to the same bounded current role-family sample. It helps you see the trade-off in visible choice without deciding which trade-off is right for you.
Counts only affirmative or possible sponsorship evidence, or relocation explicitly offered. Unknown is not treated as no.
A much stricter subset: only listings with explicit worldwide-remote evidence remain.
Requires amount, explicit ISO currency and a supported pay period. Missing pay evidence remains unknown.
Shows the subset with enough stated evidence for a more informed first comparison.
Counts roles explicitly classified as worldwide remote, region-restricted remote or remote with restrictions still unclear.
Uses only roles where a country is known. Roles without country evidence are excluded from this denominator.
Includes roles whose seniority is genuinely unspecified rather than assuming they belong to another level.
Uses only roles with a stated employment type.
These are counterfactual filters over a bounded sample of current HPJ inventory in the same broad occupation family. They show how visible choice changes when one evidence-based constraint is applied; they do not tell you which constraint you should choose or predict hiring outcomes. The calculation uses the 200 most recent current roles from 1180 visible roles in this broad family.
Salary transparency context
Is pay disclosure typical for this kind of role?
This listing states usable structured compensation. About 24% of the bounded current role sample does the same.
Compensation counts only when amount, ISO currency and supported pay period are all known.
Pay disclosure is uncommon in the current role sample.
This employer’s current visible listings disclose pay materially more often than the current same-role sample.
This compares salary-disclosure behavior in current visible listings. It does not compare raw salary amounts across currencies, infer undisclosed pay as zero, or rate employer quality.
Private offer & negotiation lab
Turn an offer into evidence, not guesswork
Enter an annual base offer and, if you want, your own target. HPJ compares only within one explicit currency and never chooses a target for you.
Negotiation evidence available: advertised pay range, current same-currency market context, strong decision evidence.
Enter an annual base offer to compare it with explicit same-currency evidence. HPJ will not suggest a target for you.
Review the full package · 10 terms
Mark what is confirmed, what needs clarification and what you want to prioritize. These choices and notes stay in this browser.
Usable advertised compensation is available.
Variable compensation is mentioned; verify amount, formula, target and eligibility.
Equity or long-term incentive language is mentioned; verify grant type, vesting and valuation basis.
Retirement or pension benefits are mentioned; verify employer contribution and vesting.
Health-benefit language is mentioned; verify coverage, dependants and employee cost.
Paid-leave language is mentioned; verify the exact entitlement and carry-over rules.
A work-arrangement signal is available; verify schedule details before relying on it.
Relocation support not established
Sponsorship not established
A review cycle is mentioned; verify timing and whether compensation can change at that review.
Questions worth taking into the offer conversation
- Is there a bonus, commission or other variable-pay component, and how is it calculated?
- What retirement or pension contribution does the employer provide?
- What health coverage is included and what costs remain with the employee?
- How much paid leave is provided and what are the carry-over or blackout rules?
- If relocation is relevant, what expenses, timing and repayment conditions are covered?
- What exact sponsorship or work-authorization conditions apply to this role?
- When is the first performance and compensation review after joining?
- Is there a firm application deadline, a rolling review window or no stated closing date?
Occupation intelligence
What broader career references connect to this role?
HPJ uses broad comparison families for current-market analysis. External taxonomy results are reference candidates for that broad family, not a declaration that this vacancy has been authoritatively classified into a specific occupation.
European occupation references
- digital marketing manager
- marketing consultant
- marketing assistant
- business and marketing vocational teacher
- marketing manager
This service uses the ESCO classification of the European Commission.
U.S. occupation references
- Proofreaders and Copy Markers 43-9081.00
- Search Marketing Strategists 13-1161.01
- Marketing Managers 11-2021.00
- Market Research Analysts and Marketing Specialists 13-1161.00
- Securities, Commodities, and Financial Services Sales Agents 41-3031.00
This site incorporates information from O*NET Web Services by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). O*NET® is a trademark of USDOL/ETA.
Career reference research
Skills worth investigating
Official occupational context, paired with exact phrases visible in this vacancy. It is not a skills test or an applicant-fit score.
ESCO · European occupation
digital marketing manager
Usually essential in this ESCO occupation
- online ads campaign techniques
- integrate marketing strategies with the global strategy
- perform business analysis
- social media marketing techniques
- design brand's online communication plan
- brand marketing techniques
- analyse consumer buying trends
Context-dependent ESCO skills
- pay-per-click
- data protection
- manage staff
- conduct search engine optimisation
- ethics of sharing work through social media
O*NET · U.S. occupation
Proofreaders and Copy Markers
O*NET occupation skills
- Reading Comprehension
- Writing
- Speaking
- Active Listening
- Critical Thinking
Build my private skill preparation brief Your evidence · Practice · Interview questions
Plan how you might demonstrate or investigate occupational skills. These are broad-family reference examples, not confirmed vacancy requirements. Nothing you enter is sent to High Paid Job.
Private to this browser. Up to 20 reference skills; not a qualification assessment or hiring prediction.
Useful next question: Which of these occupational reference skills does the hiring manager actually expect for this specific role, and what evidence would demonstrate them?
These skills belong to one reference occupation selected for HPJ’s broad career family, not a verified classification of this vacancy. Text overlap only means a phrase appears in the available listing text; it does not establish an employer requirement, your proficiency, or a qualification gap. A missing mention is unknown, not a deficit.
Adjacent current roles to investigate
Staff Product Manager - Platform
Nelly Solutions · Berlin
same seniority band · same employment typeSenior AI Product Manager
9Fin · London
same seniority band · same employment typeLead Pricing & Revenue Manager
loveholidays · London
same seniority band · same employment typeAdjacent-family roles are exploration prompts from current HPJ inventory. They are not inferred qualification matches and they do not imply a promotion path.
Career move map
What sits one step away?
This listing is currently read as Senior / lead. Nearby roles one visible seniority step away can help you judge whether to widen the search, stretch upward or compare the responsibilities more carefully.
Broader-entry direction
SEO & Website Optimization Specialist (SEO / GEO · Technical · Analytics)
Improvado · Remote — Worldwide
Similar work arrangement · Same employment type · Recently postedStretch direction
B2B Growth Marketing Manager – Industrial/SaaS
AssetWatch · USA
USD 100,000–121,000 / year Same country · Similar work arrangement · Same employment type Advertised midpoint is about 13% higherAssociate Demand Generation Manager
YipitData · USA
USD 110,000–130,000 / year Same country · Similar work arrangement · Same employment type Advertised midpoint is about 23% higherThese are live roles one visible seniority step away in the same broad occupation family. They can reveal nearby options, but they are not a guaranteed promotion path and do not account for your personal experience.
Skill bridge
What does this role connect to?
Project Management is one of the signals this listing shares with skills appearing often across current Marketing roles opportunities.
Skills named in this listing
Shared with the current career sample
- Project Management Seen in 23 sampled listings
Application edge
- If these skills match your background, prepare one concrete example that shows how you used Project Management rather than relying on a keyword-only claim.
If the named skills are genuinely transferable in your own experience, the occupation map also points to adjacent current families worth researching: Sales roles, Product roles, and Design roles. This is exploration context, not a qualification match.
Skill signals come from explicit text mentions. A mention is not automatically a requirement, and absence from the current top-skill list does not make a skill rare or unimportant. The current career comparison draws on 120 sampled listings; 82 contain a recognized skill signal.
Application Decision Lab
Turn the listing into a preparation plan
Separate what the listing actually states from what you still need to prepare or verify. Your selections and short notes stay in this browser and are never submitted to High Paid Job.
Project Management
This skill or technology is explicitly mentioned in the available listing text. A mention is not automatically a mandatory requirement; prepare a concrete example only if it is relevant to your experience.
Questions worth resolving before you rely on the opportunity
- Application closing time: Is there a firm application deadline, a rolling review window or no stated closing date?
- Work authorization / sponsorship: If sponsorship or work authorization matters to you, what exact immigration or employer-sponsorship conditions apply to this role?
- Application process: What interview, assessment, portfolio, reference or screening stages are part of the hiring process?
Decision analysis
What the listing really tells you
The headline alone does not tell the whole story for Associate Manager, Influencer Marketing at Instacart. The clearest decision context comes from compensation has enough depth for comparison, work-location flexibility has usable detail, and the application route gives a few useful clues.
Compensation has enough depth for comparison
Among 19 current comparable salaries in USD, the normalized annual midpoint is around the 11th percentile. This compares advertised pay in the same currency and does not include every element of total compensation.
Work-location flexibility has usable detail
The work-location pattern is “Remote with some uncertainty or restrictions”, with Remote Freedom at 62/100. The most important location constraint is geographic eligibility is restricted to a country or region..
The application route gives a few useful clues
Provider-mediated application path. The external application may contain additional steps that are not visible from the listing itself.
The listing can be traced to a current source
1 recent enabled source can currently renew this vacancy across 1 source classes. That improves traceability, although it does not verify the employer itself.
How this analysis is assembled
The brief pulls together the parts of the vacancy that can be compared reliably today. Gaps in the listing remain visible instead of being filled with assumptions.
Analysis evidence coverage
How much analysis can the current evidence support?
Uses the explainable High Pay Score within the job’s current occupation/seniority/currency comparison sample.
Measures observable location flexibility and explicit restrictions; it does not determine whether remote work is personally desirable.
The configured source supplied structured salary fields, a usable currency and a focused comparison value.
The source posting date is today.
At least one enabled source recently observed the vacancy. The source chain is traceable, but this is not independent employer verification.
There is no universal opportunity score because pay, flexibility and access matter differently to different people. Compare Jobs lets you weight the evidence around your own priorities.
Decision checklist
What is supported, uncertain or worth checking?
This checklist separates supported strengths, visible cautions and missing evidence. It is not an overall recommendation or guarantee that the job is suitable for you.
Supported strengths
No standout strength is supported strongly enough to list here. That is not a negative rating.
Visible cautions
- Geographic eligibility is restricted to a country or region.
- The listing appears to require substantial prior experience.
- This is remote work with a geographic restriction, not a worldwide-remote vacancy.
Still unknown
- Visa sponsorship is not established by the available listing data.
Pay vs. barriers
Pay and barrier context available
The current pay position can be viewed alongside the stated barriers, but the available detail does not support a stronger conclusion.
Comparable disclosed-pay evidence places this job at about 11 / 100 within its current occupation/seniority sample.
1 explicit Remote Freedom restriction signal is present and is shown separately from qualification requirements.
- Education requirement is not established.
- Required prior-experience level is not established.
This section weighs pay context against clearly stated barriers without collapsing unlike requirements into one universal score. Degree, experience, licensing, clearance and location limits remain separate, and missing qualification details stay unknown.
Beyond the headline
Not enough evidence for a hidden-value finding
Potential hidden value appears only when several distinct non-pay advantages are actually supported. Missing requirements or benefits are never counted as positives.
Still check: The current application path is provider-mediated rather than directly classified as an employer-authorized or official route.
Hidden Value is an experimental evidence summary, not an investment-style score or guarantee of employability. It only uses explicit current listing evidence and does not infer that an unmentioned qualification is unnecessary.
Explainable opportunity highlight
Why this opportunity stands out
These are supported signals from the current listing and comparison sample—not a guarantee that this is the best job for you.
The source provides structured salary information with a comparatively focused range, improving the usefulness of pay comparisons.
The source posting date is today.
Compensation intelligence
How competitive is this pay?
Below many comparable disclosed salaries
The annualized midpoint is below the 25th percentile boundary of the current comparable sample.
The highlighted band is the middle 50% of the current comparable sample after the outlier guard. The dark marker is this job’s annualized salary midpoint.
Why this analysis?
- The comparison sample is still limited, so treat this as an early directional pay signal.
- Salary confidence: High. The configured source supplied structured salary fields, a usable currency and a focused comparison value.
- Range quality: Focused salary range.
Employer compensation communication
Pay transparency at Instacart
Very strong current pay transparency
This score uses the employer’s current visible listings and combines how often pay is disclosed with how useful those ranges are. Bonus, equity and benefit mentions are shown separately and do not raise the score.
This pattern comes from the employer’s current visible vacancies. It describes hiring and pay transparency in those listings, not employee satisfaction or a permanent judgement of the employer.
Current employer intelligence
Instacart — current opportunity snapshot
Employer Evidence Profile
How often this employer’s current visible sampled vacancies state decision-critical information. These percentages describe evidence coverage, not employer quality.
Current sampled listings with advertised compensation evidence.
Current sampled listings whose work arrangement is clearer than unknown.
Current sampled listings with a supported country signal.
Current sampled listings with an explicit closing time.
Current sampled listings with a usable posting date.
Current sampled listings that explicitly indicate confirmed, possible or unavailable sponsorship evidence.
Current sampled listings with an explicit relocation signal.
Low coverage means the current visible listings state the information less often. It does not prove that the employer lacks the policy, benefit or support.
Common current occupation families: Marketing (6) · Sales (5) · Product (2)
Visible seniority mix: Mid-career (1) · Senior / lead (9) · Leadership (2)
Current employment-type mix: Full time (16) · Contract (1)
Most visible hiring countries in this sample: United States (7) · Canada (2)
Other current roles from this employer
Billing Operations Lead
USA
Senior / lead · Region-restricted remoteUSD 84,000–97,000 / yearBilingual CX Specialist (French)
USA
Seniority not clearly specified · Region-restricted remoteUSD 35,360–43,680 / yearInsights Manager II, Retail Insights
Remote — Worldwide
Seniority not clearly specified · Worldwide remoteUSD 128,000–161,500 / yearBilingual Customer Experience Specialist (Spanish)
USA
Seniority not clearly specified · Region-restricted remoteUSD 35,360–43,680 / yearThese are other current vacancies visible from the same employer, not endorsements or evidence of future hiring plans.
Current disclosed salary medians by currency
- USD 93,000 median · 11 disclosed salaries
Questions worth asking this employer
- If work authorization matters to you, what sponsorship policy applies to this specific role and location?
- If a move is required, is relocation assistance available for this position?
- What is the expected application and interview timeline if the listing does not state a closing date?
These questions are prompted by missing or thin evidence in the employer’s current visible vacancies. Missing evidence is not treated as a negative judgement.
This employer snapshot uses the employer’s current visible listings. Remote and sponsorship rates use only vacancies with explicit evidence, while missing information stays unknown. Salary medians are shown separately by currency and need at least five disclosed salaries. Zero confirmed sponsorship means none was explicitly found in this sample, not that sponsorship is unavailable.
This snapshot describes the employer’s current visible vacancies—things such as pay disclosure and work arrangement. It is not an employee-satisfaction or hiring-quality rating, and different currencies stay separate.
Work-location intelligence
Remote Freedom
Remote with some uncertainty or restrictions
Why this score?
- The role is remote but the source identifies a country or regional restriction.
Location restrictions detected
- Geographic eligibility is restricted to a country or region.
Remote Freedom measures observable location flexibility only. Unknown work-location information remains unscored. Timezone wording is penalized only when it appears restrictive; general collaboration across time zones is not treated as a restriction. A score does not guarantee legal work eligibility, payroll availability or visa sponsorship.
International applicant intelligence
Visa & relocation signals
Sponsorship status is shown only when the listing provides clear enough wording. Employer history or headquarters location is not used to guess an answer.
The available listing details do not contain a clear enough sponsorship statement.
The available listing details do not contain a clear enough relocation statement.
Tradeoff check
What’s the catch?
These are visible conditions worth checking before treating the headline compensation as the whole story:
- The listing appears to require substantial prior experience.
- This is remote work with a geographic restriction, not a worldwide-remote vacancy.
Current alternatives
Better-paying alternatives
These current roles show a materially higher annualized salary midpoint in the same broad occupation and currency. Similar seniority, country, work arrangement, employment type and recency are preferred where possible; higher pay alone does not make an alternative a better fit.
Senior Marketing Design Manager
Imprint · USA
USD 150,000–200,000 / year Region-restricted remoteWhy comparable: Same seniority band · Same country · Similar work-location arrangement
Senior Performance Marketing Manager
Fieldguide · USA
USD 150,000–170,000 / year Region-restricted remoteWhy comparable: Same seniority band · Same country · Similar work-location arrangement
Sr. Marketing Automation Specialist
Amplitude · Canada, USA
USD 121,000–181,000 / year Region-restricted remoteWhy comparable: Same seniority band · Same country · Similar work-location arrangement
Alternatives are drawn from the current inventory rather than presented as application recommendations. A pay difference needs to be meaningful—about 3% or more at the midpoint—and different currencies are not compared.
Application-path intelligence
What can we see about the application process?
Provider-mediated application path
The current application path comes through a publisher or aggregator. The destination may still lead to an employer-authorized hiring system, but that is not clear enough to assume.
Current destination: jobicy.com · HTTPS
No additional required application step is clear in the available listing text. This does not mean the external application is one-click or friction-free.
Application effort is estimated from visible listing and source details. Optional steps are kept separate from mandatory ones, and the external form may contain additional requirements that are not visible here.
Application safety context
Application safety check
Basic application-safety context available
The current application destination has a basic transport-safety signal such as HTTPS. This does not verify the employer, vacancy, recruiter or application process.
Evidence checked: Source provenance · Application destination · Listing wording
Observable transport-safety signals
- The available application destination uses HTTPS.
Before you share money or sensitive information
- Confirm the vacancy on the employer’s official careers site when practical, especially if a recruiter contacts you outside the listed application path.
- Check that recruiter email domains and application destinations are consistent with the employer or an identifiable recruiting provider.
- Do not pay application, processing, training or equipment fees merely to be considered for a job.
- Do not send cryptocurrency, gift cards, online-banking credentials or PINs as part of an application.
- Treat unusually fast offers or interviews conducted only through informal messaging channels as reasons to verify the employer independently.
This is a limited safety screen, not employer verification and not a fraud determination. Never send money, cryptocurrency, passwords or sensitive banking credentials merely because a listing appears on a job platform.
Original listing details
The section below comes from the listing source. The decision sections above use the job’s structured pay, location, qualification, mobility and application details to give you additional context.
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.
Instacart is a Flex First team
There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.
Why this role is on the menu
We’re hiring an Associate Manager, Influencer Marketing to build and scale a network of culturally relevant creators who can bring Instacart’s brand to life through ongoing, creator-led storytelling.
This role will help us remain relevant in the moments that matter, create a consistent pipeline of engaging social content, and unlock creator opportunities across Brand Marketing, Organic Social, Product Marketing, and our broader commercial ecosystem. By building lasting relationships, repeatable processes, and a more effective approach to creator partnerships, this person will help Instacart strengthen its presence across social, extend the impact of our marketing, and create a more sustainable engine for engaging consumers year-round.
Twelve months from now, this person will have helped establish a deeper bench of trusted creator relationships, a reliable pipeline of high-quality creator-led content, and a more scalable approach to activating talent across the business with clear learnings on how creator partnerships can contribute to brand and marketing objectives.
This is a remote-based role reporting to the Senior Manager, Influencer Marketing.
What you'll cook up in your first year
This is an exciting opportunity to build a scalable, always-on creator ecosystem that strengthens Instacart’s cultural relevance, extends our brand storytelling, and creates a consistent source of engaging content and creator partnerships for teams across the business.
- Build a scalable, always-on creator engine: Establish and manage a consistent pipeline of 6–12 creator partnerships per month, creating a reliable cadence of culturally relevant content across Instagram, TikTok, YouTube Shorts, and emerging platforms and formats.
- Bring an established network and grow strong creator relationships: Come into the role with trusted relationships across creators, talent managers, agents, and influencer agencies, and continue expanding that network to give Instacart stronger access to established and emerging talent, more effective negotiations, and long-term partnership opportunities.
- Deliver creator partnerships efficiently and responsibly: Own creator budgets, negotiations, contracting, usage rights, exclusivity, and performance tracking, ensuring programs launch on time, stay within budget, and deliver against defined goals. Establish clear measurement and reporting practices, using performance insights to understand what resonates, optimize future partnerships, and improve the effectiveness of creator investments over time.
- Make creators a stronger resource across the business: Become a trusted creator partner to Brand Marketing, Organic Social, Product Marketing, CPG Co-Marketing, Retail Marketing, Legal, and other cross-functional teams, helping identify the right talent and creator opportunities for campaigns, product launches, partnerships, and experiential moments.
- Keep Instacart ahead of creator culture: Proactively identify emerging talent, formats, platforms, and cultural opportunities, using performance data, audience insights, and social trends to continuously evolve how Instacart works with creators and shows up in culture.
How You’ll Spend Your Time:
- 80% Always-On Creator Partnerships: ongoing relationship management, content collaboration, organic and paid content pipeline, giveaways, organic social initiatives
- 10% Trend Spotting: Emerging creator culture analysis, platform trend forecasting, identifying new creators and formats, social trends. Translate these insights into timely partnership opportunities and creative ideas that strengthen brand relevance and help Instacart participate in conversations that matter to our audiences.
- 10% Experiential Support: support the creator components of experiential programs throughout the calendar year
The secret ingredients we're looking for
- You live and breathe creator culture. You’re chronically online in the best way and genuinely curious about pop culture, emerging social trends, internet conversations, and the creators shaping culture. You have a strong instinct for spotting talent before everyone else does.
- You’re a relationship builder. You know the creator ecosystem and have strong relationships with creators, talent managers, agents, agencies, and industry partners. You know how to build trust, maintain relationships, and turn connections into meaningful, repeatable opportunities for the brand.
- You know how to get a deal done. You’re comfortable navigating creator rates, negotiations, deliverables, usage, exclusivity, and budgets, and can find smart solutions that work for both the creator and the brand while maximizing the value of each partnership.
- You’re an operator at heart. You can take a fast-moving project from idea to launch, bringing structure to ambiguity, staying ahead of deadlines, and managing multiple creators and workstreams without letting details fall through the cracks. You enjoy building processes that make great work easier to execute and scale.
- You communicate before someone has to ask. You proactively share updates, manage up, flag risks early, close loops, and make sure partners always understand where things stand and what happens next.
- You understand the bigger picture. You see creators as more than a channel and understand how the right talent and ideas can strengthen brand storytelling, cultural relevance, audience engagement, and broader marketing objectives. You can connect the right creator opportunity to the business goal it is meant to support.
- You thrive in the pace of culture. You’re comfortable moving quickly, adapting when plans change, and collaborating across Social, Brand, Creative, Legal, and other teams to turn timely opportunities into great work that delivers value for both audiences and the business.
Must-have pantry staples (minimum requirement)
- 5–6 years of experience in influencer marketing, creator partnerships, social media, experiential, or a related marketing discipline.
- Demonstrated experience independently managing creator partnerships or campaigns from talent identification and outreach through negotiation, contracting, content development, launch, and reporting.
- Strong knowledge of the creator and social landscape across TikTok, Instagram, YouTube, and emerging platforms.
- Experience negotiating creator partnerships and managing budgets, rates, deliverables, usage rights, and exclusivity.
- Established relationships across the creator ecosystem, including creators, talent managers, agents, and/or influencer agencies.
- Strong project management and organizational skills, with experience managing multiple creators, timelines, budgets, and deliverables simultaneously.
- Excellent written and verbal communication skills, with demonstrated ability to proactively manage stakeholders and work cross-functionally.
Optional garnishes (preferred experience)
- Experience with creator management, measurement, or social intelligence platforms such as Dash Social.
- Familiarity with affiliate marketing and how creator partnerships can support performance and commerce objectives.
- Experience supporting creator partnerships tied to experiential activations, events, or cultural moments.
- Bachelor’s degree or equivalent.
#LI-Remote
Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.
Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.
For US based candidates, the base pay ranges for a successful candidate are listed below.
CA, NY, CT, NJ
$104,000—$109,500 USD
WA
$99,000—$104,500 USD
OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI
$95,000—$100,000 USD
All other states
$86,000—$91,000 USD
Listing provenance
Where did this job come from?
See where this vacancy came from and whether more than one current source can still support it. Source names help with traceability and attribution; they are not endorsements or guarantees.
At least one enabled source recently observed the vacancy. The source chain is traceable, but this is not independent employer verification.
- Continuity
- One recent renewable source
- Source-class independence
- One renewable source class
- Last source observation
- Observed very recently
This records when High Paid Job last observed the vacancy in source evidence. It confirms source presence, not that the employer edited the vacancy at that time.
- 1 enabled source recently observed this vacancy.
Source confidence is about traceability and continuity. It is separate from application safety and should not be read as an employer reputation rating.
The vacancy is supplied by an external job publisher. Source information helps show where the listing came from; it is not a guarantee about the employer or vacancy.
Listing source: Jobicy. Destination: jobicy.com. The application opens in a new tab so you can keep this report open.